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INTRODUCTION
WE ARE FECTA
FECTA is a digital creative company based in Seoul. We are a group of creative minds - planners, strategists, designers and storytellers with diverse skills, knowledge and experience. We take pride in delivering the highest-quality output to the world with absolutely no compromise.
AVERAGE IS THE ENEMY
Through clear goal setting and strong visioning, we create new experiences with smart planning and prolific execution. ”Do or do not. There is no try.” (quoting the legendary Jedi Master Yoda)
THE POWER OF THINKING
FECTA’s greatest strength is in our in-depth insight based on how we observe the world and read global trends, and in our creative thinking that gets applied to new experiences and products.
WHAT WE DO
1. FECTA Brand IP
We incubate our own Brand IP and create rich experiences and products utilizing our extensive experience and know-how from working with top global brands.
2. FECTA Digital Marketing
FECTA provides digital marketing agency services to both domestic and international clients, from ideation to final execution. We deliver digital advertising campaigns, UX/UI design, social media content, and media planning and operations.
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1. FECTA Brand IP
Slow Golf: Golf and Culture Collide to Create Endless Possibilities
Slow Golf is a Brand IP and media franchise created by FECTA.
The brand’s mission is to break stereotypes and age-old concepts about the sport of golf. Moving beyond the traditional view of golf by re-imagining, re-creating and re-energizing golf culture for a new, global Web3 generation. We express that through our brand motto, “Play Slow, Enjoy More”.
The Slow Golf brand and unique characters take form in digital and physical products, content and media with items such as golf-inspired lifestyle clothing & accessories, gear, goods, digital content, games, events, webtoons, NFTs, metaverse items and experiences, and virtual influencers.
#SlowGolf #Brand #Global #Membership #Community #Sports #Golf #Character #Fashion #Culture #Lifestyle #GolfGear #Retail #Event #Entertainment #Membership #E-commerce #Web3 #Blockchain #NFT #DigitalWearable #VirtualInfluencer #Game #DAO #CountryClub #Ethereum #Digital #Physical #IRL #Phygital
Wooeng: Everybody has a BABO side
WOOENG is a character-based Brand IP that is managed and operated by FECTA. Originally launched in 2014 as a webtoon, WOOENG gained a huge following on social media leading to numerous digital and physical product creation including top emoji collections on KakaoTalk and Line, an extensive merchandise line, and brand collaborations with top Korean brands such as LG U+ and BBQ Chicken. Now in 2023, WOOENG is currently being rebranded for launch to the global market.
#Wooeng #Character #Community #Babo #Stupid #Global #Goods #Entertainment #ArtToy #Webtoon #Sticker #BrandCollaboration #Game #NFT #Metaverse #Ethereum #Web3 #Blockchain #Crypto #Viral #Meme
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2. FECTA Digital Marketing
Clients
Gillette
Samsung
Hand & Malt
Value Retail
Vinerlab
Size Of
Downy
LG Electronics
Black Yak
I-Scream Edu
Ildong
Hyundai Motors
AB InBev
KT
Motiv Intelligence
KNJ Bio
#Advertising #Campaign #BrandStory #BrandFilm #TVC #Video #Photography #BrandedContent #SocialMedia #Influencer #MediaPlanning #Website #E-commerce #UXUIdesign #BrandDesign #WebDesign #PackageDesign
Case Study
Case study
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HISTORY
Life iterates. And so do companies. FECTA is the latest iteration of creative entrepreneurship led by founder and CEO Jason Choi. The road from top agencies in the US led to becoming the global digital lead at Cheil Worldwide, to co-founder and CEO of Korea's first content marketing agency Dmajor, to its merger with Group IDD, its spinoff to Perfect Picture, and now to its current iteration as FECTA.
LEADERSHIP
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CEO / Founder
Jason Choi
Advertising, digital media, brand strategy leader with 25+ years of experience at top global agencies and as a serial entrepreneur.
Experience:
100+ top global and domestic brands including Google, Samsung, Nike, Adidas, Hyundai, Nissan, T-Mobile, Lululemon and P&G
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CCO / Partner
Damon Kim
Born in Seoul, grew up in Tokyo and San Francisco, Damon is a multi-disciplinary global creative director in advertising and marketing.
Experience:
Nike, Red Bull, IKEA, Google, YouTube, Gillette, AB InBev, P&G, Samsung, LG Electronics, Hyundai Motors, Supercell, GORE-TEX, Korea Tourism Organization, Maeil Dairy, Doosan, KT
CSO / Partner
Hanna Eom
An astute brand and marketing strategist, Hanna has led consulting engagements and digital marketing programs for some of the largest brands.
Experience:
Amore-Pacific, Innisfree, Electroux, Air Asia, Dr. Jart, KT, LG U+, Samsung, LG Electronics, Hyundai Motors, Kolon Industries
Prior Brand Experience
CONTACT
Business Inquiries: connect@fecta.io
Career Inquiries: hr@fecta.io
ADDRESS
FECTA Global
Unit 302
14, Dosan-daero 67-gil
Gangnam-gu, Seoul 06015
South Korea
CAREERS
General Recruiting
We are always on the look for great planners, strategists, art directors, designers, copywriters, developers, video producers, 3D artists, and content creators. If you're serious about your work and career, have big goals, we welcome you with open arms.